01 / GoFinancial
An awareness-first expense tracker designed to make logging spending fast and everyday financial patterns easier to understand.
Fintech · Personal product · Product design
FintechExpense trackingProduct thinking
Abdulhameed Abdulsalam
Product Designer
Designing clear, scalable digital products from complex problems.
I combine product thinking, UX, interaction design, systems thinking and technical fluency to turn ambiguous problems into usable, implementable products.
Selected work
View case study
02 / BackRock Insurance — Digital Transformation & Design System
A responsive insurance experience designed to make complex service information easier to scan, understand and act on.
UI/UX
FigmaDesign system
03 / SecureGate — Authentication & Security Platform
An authentication experience designed around clear, secure user journeys across signup, verification, login and account recovery.
Product design · Authentication · Responsive web
AuthenticationInteraction designSystems thinking
Capabilities
Product depth supported by systems thinking.
Product Design
- Product Design
- UI/UX Design
- Design Systems
- Prototyping
Tools
- Figma
- Figma Make
UX
- User Research
AI Tools
- AI-Assisted Design
- AI Storytelling
Brand Design
- Brand Identity
- Social Media Design
Creative
- Motion Design
- Content Design
Technical
- HTML/CSS
Workflow
From problem framing to implementation.
I move from ambiguity to a working product through research, product judgment, interaction design, and technical collaboration. AI can accelerate exploration and documentation, but decisions remain grounded in evidence and constraints.
01
Frame
Clarify the user problem, product decision, constraints, and evidence before exploring screens.
02
Explore
Compare credible flows and interface directions against product principles and implementation realities.
03
Prototype
Make behaviour tangible, expose edge cases, and test whether the hierarchy supports the intended task.
04
Implement and refine
Work with engineering—or build directly—to verify states, responsiveness, accessibility, and interaction quality.
About
I turn complex product problems into clear, implementable experiences.
I am a Product Designer working across fintech, SaaS, responsive web, and product systems. I connect user needs, product priorities, interaction design, and implementation constraints so the experience remains coherent beyond the final screen.
More about how I work